Above the line the plan was to throw; below it, to run.
WHERE THE TARGETS GO
WR 61%TE 17%RB 22%
DAN CAMPBELL · CAREER
RECORD55–45–1
WIN %54%
SEASONS6
PLAYOFFS2
Where he sits
2025 · 163 WRS
of 17 games · fewer is better
Floor
7.696th
10th percentile week
Ceiling
33.699th
90th percentile week
Weeks 10 to 18
9
17.6
−1.4
10.9
85
Division games617.7−1.49.877
Non-division1119.8+0.810.385
Points distribution
17 GP · 5-POINT BUCKETS
TARGET SHARE BY SEASON
WR
SEASONTEAMGPPGTGTRECYDSTDTGT %AY %SNAP %RZ TGT
2025DET1719.11721171,4011131.7%38.7%85%36
2024DET1718.61411151,2631226.7%31.1%88%33
2023DET1620.71641191,5151029.5%32.6%90%34
2022DET1616.71461061,161627.8%27.2%78%26
2021DET1614.211990912522.8%22.0%75%17
W2
CHI
11
9
115
3
88
8.0
39%
32%
85%
4
2.3
2
39.2
W3@BAL87771799.931%37%85%22.3020.7
W4CLE77702365.128%12%90%25.0026.0
W5@CIN981000626.939%58%81%03.5018.0
W6@KC109450414.137%38%89%23.3113.7
W7TB106861949.436%60%91%02.8020.6
W9MIN1399701199.236%48%95%22.1018.7
W10@WAS85581567.025%32%77%34.0016.8
W11@PHI12242014712.333%60%97%12.106.2
W12NYG139149115511.934%70%97%23.6029.9
W13GB1000-3-3.04%-2%6%0–00.0
W14DAL96920626.929%27%92%02.9015.2
W15@LA181316421347.447%39%95%72.6041.4
W16PIT94540303.317%10%97%43.509.4
W17@MIN138680927.145%46%83%13.3014.8
W18@CHI151113901459.742%58%95%32.4024.9
TGT targetsREC receptionsYDS receiving yardsTD receiving touchdownsAIR air yards on targetsaDOT average depth of targetTGT% share of team targetsAY% share of team air yardsSNAP% offensive snap shareRZ TGT red-zone targetsSEP avg separation at target, yards (ngs)CAR carries